Mar Celeste Benavent Mas
CEO and Brand Consultant

mas dorado.png

Mar Benavent

MA Brand Management

BA Advertising and PR
CEO and Brand Consultant

Why Loved Brands?

I always knew I wanted to work in advertising, as I’ve always wanted to create an impact in the world we live in. I knew that advertising has the power to make that change, so I did a Bachelor's degree in Advertising and Public Relations in my home city, Valencia, and afterwards a Master's degree in Brand Management in London.


For the past 10 years, I've been helping brands promote their products and services and increase their brand equity.

My experience ranges from advertising agencies to Tech startups. Nevertheless, the impact I was creating was not fulfilling enough, so I decided to create Loved Brands.

Loved Brands is a fight against boredom and unfulfillment.

I'm on a mission to help 1 million beauty & wellness brands (x)5 their revenue by creating meaningful connections with their audience and increasing brand loyalty. Using emotional connection strategies, I help entrepreneurs within the beauty & wellness industry create profitable brands that connect and convert.


My vision is to create a more beautiful and meaningful world where business is done merely with purpose and fulfilment—a world where every single business leaves its mark and creates an impact.


I'm here to help you become a Loved Brand.


If you are truly passionate about what you do and you are willing to create an impact, we can work together to achieve your business goals. Based on your unique brand voice and your audience’s preferences, we will create a tailored plan to make your audience fall in love with your brand and bring brand evangelists. Book a call now if you want to find out whether we'd be a good fit for one another.


Much love, 

Mar B.



Our ten commandments

  • Do it with passion or not at all.

  • Be perseverant and consistent, and you'll achieve anything you want.

  • Believe in the powers, trustworthiness, and reliability of yourself. You can be anything you wish.

  • You must be authentic and honest to your true nature and beliefs, and just then, you will find 'true love'.

  • You must be sincere and fair to achieve a good reputation. Honour yourself. 

  • Do not ever forget why you do what you do.

  • You shall appreciate the little things in life.

  • You have to be brave and take risks if you want to achieve your goals.

  • Do not be envious of others. You are unique, and you will shine above all.

  • You shall contribute to building a meaningful world by leaving your mark and creating an impact.